Moodboard Monday

#MoodBoardMonday Mood boards might be my favorite part of the creative process. But I love emotions and moody everything, so it’s no big surprise. Making it a pretty visual is somehow so satisfying. I use them in various ways; sometimes just for myself to refer back to after hours of ideation and sometimes to check in with a client before the design process starts to ensure we’re on the same page. Sometimes clients have unknowingly created their own via pinterest and this is always a great place to start.

This is a mood board Ive been using as I develop the Sorcha brand for @krystalhortonyoga I call it White witch x Scottish Forrest lore.